careerobjective
Web design and development project management, focusing on web standards-compliant design and development projects.

technicalexpertise
Expert Level Skills with HTML, CSS and website design. Extensive experience with Adobe PhotoShop and Illustrator, Macromedia Dreamweaver and Microsoft Office programs, high level of knowledge with Macromedia Flash

workexperience

MBNA America Bank

Wilmington, DE
1998-present

Customer Experience Project Manager
• -- Create design for online marketing in group and individual settings, focused primarily on:
  • * product marketing
  • * site design
  • * credit card and product application design
  • * marketing coordination design
• -- Manage site design projects from design to programming, including:
  • * customer research and usability testing aspects of design
  • * creating better user interface and intuitive information architecture for websites
  • * designing graphic elements for improved response and close rates for marketing projects
• -- Manage marketing efforts for online banking platform. Tasks included:
  • * creative concepts and designs, usability design
  • * implementation of banners and other marketing through content management system
  • * client management
  • * reporting and valuation of marketing efforts to determine best marketing mix, resulting in increasing revenue of 50%+ for 3 consecutive years.
• -- Create multiple-channel marketing efforts to coordinate online and offline marketing efforts. Involved in concept and design of print, web and media designs, as well as client presentations.
• -- Extensive project management duties including:
  • * vendor management for Customer Experience area, including project distribution and management, contract negotiations and invoicing.
  • * new product launches
  • * application and site design
  • * extensive reporting duties, including development and maintanence of reporting infrastructure and distribution
• -- Manage online survey process and procedures for website research. Duties include:
  • * developing and implementing customer surveys of company websites
  • * managing client and vendor relationships
  • * creating process and procedures surrounding survey system
• -- Developed education plan for our resident CMS, as well as desktops, policies and procedures for numerous departmental processes, including online banking system marketing, online surveys and audit procedures.

Freelance Designer

Haddonfield, NJ
2000-present
http://www.bluelineconcepts.com/

Designer/Consultant
• -- Full-service web design from concept to coding and implementation, with particular focus on CSS and web-compliant programming.
• -- Graphic design for logos and other identity items, as well as CD art, brochure and marketing pieces.

1993-1998 Various Occupations

education
B.S. Biochemistry Pennsylvania State University State College, PA

myreferences
Professional and Personal available upon request.

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